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Going Global Live: Your Ultimate Guide to Expanding Internationally – Export Strategies, Global Logistics, Market Entry & Trade Connections

- June 19, 2025 - Team Invest in Brands

In a world where business knows no borders, staying local could mean being left behind. That’s where Going Global Live steps in — a powerful, immersive business event that empowers companies with the tools, strategies, and contacts needed to take their brand international. Whether you’re a startup preparing to export for the first time or a seasoned enterprise seeking to streamline overseas operations, Going Global Live is the place where vision meets action.

Held annually in global cities like London, Singapore, and Las Vegas, this event draws thousands of entrepreneurs, industry experts, government bodies, logistics leaders, and innovators — all committed to global expansion. Let’s dive into what makes this event a must-attend on every ambitious business leader’s calendar.


Event Overview: Dates, Venues & Entry

Going Global Live is a multi-city trade show that takes place in three major international business hubs:

  • London: Held at ExCeL London, a sprawling venue known for hosting the world’s top trade expos.
  • Singapore: Takes place at the iconic Sands Expo & Convention Centre, located in the heart of Marina Bay.
  • Las Vegas: Hosted at the state-of-the-art Las Vegas Convention Center, one of the largest in the United States.

Each event runs for two days, usually from 10:00 AM to 5:00 PM on Day 1 and 10:00 AM to 4:00 PM on Day 2. Entry is completely free, making it one of the most accessible global trade events for businesses of all sizes.


Location Perks: Where to Stay Nearby

Each venue is surrounded by a range of accommodation options, from budget to luxury:

  • ExCeL London: Nearby hotels include the Novotel, Ibis Styles, DoubleTree by Hilton, and Aloft London ExCeL — all within walking distance.
  • Singapore Sands Expo: Marina Bay Sands Hotel (on-site), The Fullerton, and Parkroyal Collection Marina Bay offer exceptional stays.
  • Las Vegas Convention Center: Hotels like Westgate, Renaissance Las Vegas, and Resorts World offer easy access and excellent amenities.

Early booking is highly recommended, as hotels tend to fill up quickly during the event period.


What You’ll Experience at Going Global Live

1. Expert-led Keynote Sessions

Hear from top voices in international trade, logistics, law, and finance. These sessions offer deep insights into current market conditions, trade agreements, digital border solutions, and evolving customer expectations across different countries.

2. Export Strategy Workshops

Hands-on workshops help businesses of all stages learn how to build or refine export strategies. These are especially useful for SMEs looking to enter new markets with minimal risk and maximum efficiency.

3. Global Logistics Intelligence

From cross-border shipping to last-mile delivery, attendees can explore the best tools, software, and practices to streamline supply chain operations. You’ll meet logistics providers, customs brokers, freight forwarders, and more.

4. Market Entry Playbooks

Gain actionable advice on market research, local partnerships, distribution channels, legal frameworks, tax regulations, and cultural considerations for entering specific regions such as the EU, North America, Asia-Pacific, and the Middle East.

5. Business Matching & Networking

The event hosts thousands of attendees from across the globe. Through speed networking sessions and AI-matched meetings, you’ll connect directly with prospective partners, distributors, consultants, and service providers.

6. Free Business Consultations

Several booths offer on-site consultations — covering international marketing, product adaptation, regulatory compliance, currency exchange, trade financing, and more. You can walk in with questions and walk out with tailored solutions.


Why Going Global Live Stands Out

This is not just a trade show filled with glossy brochures. It’s an interactive, results-driven environment. Here’s what makes it special:

  • Cross-sector appeal: From e-commerce to manufacturing, logistics, tech, healthcare, and food, companies from all industries are represented.
  • Government presence: Many sessions include input from trade ministries, consulates, export promotion boards, and government grants officers — providing invaluable guidance.
  • Real-time implementation: Attendees leave with ready-to-use action plans, service contacts, and in some cases, international leads and deals.
  • Free access: Despite the immense value it delivers, registration and participation are completely free — a rarity in the business world.

Who Should Attend?

The show is designed for anyone looking to build or expand a global footprint, including:

  • Exporters & Importers
  • Startup Founders
  • E-commerce Brands
  • Supply Chain Managers
  • Logistics Companies
  • Business Development Heads
  • Legal & Financial Advisors
  • Government Trade Officials
  • Foreign Market Consultants

Whether you’re a solo founder or heading a multinational division, there’s value to be found at every corner.


How to Prepare for the Event

To make the most of your time at Going Global Live, a little planning goes a long way:

  • Register early: Even though entry is free, registering early secures your seat for limited-attendance masterclasses and speed networking events.
  • Define your goals: Are you looking to find a distributor? Explore compliance solutions? Enter a specific country? Map out your objectives.
  • Research exhibitors & speakers: Visit the event website ahead of time and shortlist booths and sessions that align with your goals.
  • Bring materials: Business cards, product samples, company brochures, or pitch decks — they’ll all come in handy.
  • Follow up after the show: Connections made at Going Global Live often lead to long-term business relationships, so take time to reconnect with leads.

The Takeaway: It’s Time to Think Beyond Borders

Going Global Live is more than just a learning experience — it’s a business transformation experience. In just two days, you’ll gain years’ worth of international knowledge, meet people who can help make your global expansion a reality, and leave with the confidence to take the next big step.

This event has become the launchpad for thousands of companies around the world. If you’re even remotely considering going global, there’s no better starting point than this.


Book Your Free Ticket Today

Don’t wait. Secure your free ticket for the next Going Global Live event near you and step into a world of international opportunity.

👉 Visit the official Going Global Live website to book your ticket


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